A  Professional Service Firm That Delivers Developing World Opportunities

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EMAG R+™ INITIATIVES

At EMAG we understand this progression and how to build the solutions that enable our clients to fully penetrate, operate in and derive sustainable revenue from these new emerging markets. We were approached by several corporations, NGO’s and government entities to work on aspects of business and civil society engagement in these developing and emerging markets even before we had fully developed our EMAG operating model and our unique R+™ Way approach.

 

Because of this tremendous interest we began working on a range of initiatives based on our

R+™ model that unites social impact with business and enterprise. We are partnering with several organizations to provide effective health programs in rural and peri-urban communities that utilize telemedicine and our EMAG NexusClinic™ pods. This includes options to respond to the needs of emergency relief situations including the recent Ebola outbreak in West Africa and the USA. Initially these health responses are focused in Mexico, Philippines and Africa. EMAG is also engaged in safe water and sanitation projects in Mexico and Africa. Safe water is being developed as a retail and franchise component of the clinic projects. In energizing local economies we are supporting micro finance and business development projects. This includes encouraging small community based startup businesses. One example is our EMAG EnergyCake™ Production project that produces a more environmentally sensitive burnable brick using waste materials. (see EMAG EnergyCakes™) We are also working on health and emergency relief responses for the Syrian and broader Middle East refugee crisis.

 

Geographies [roll over the images below]:

PARTNERS

Developed World Activities:

The EMAG Stop Ebola Now Initiative - America and beyond.

 

With Ebola now in developed countries it is important to put the proper resources in place for the long term. The cost of having healthcare workers staying home, closing of emergency rooms, implementation sanitation protocols throughout a hospital and patient fear can be in the millions of dollars.

 

Our NexusPod™ Clinics and other mobile support rapid deployment buildings provide hospitals the ability to treat potential Ebola patients without running the risk of exposing other patients or staff and without the potential contamination of the main hospital facilities.

 

The Hospitals or local government can store these resources almost indefinitely in a parking lot or storage facility. They can be deployed in minuets and provided any and all resources or technology to protect the local community while still providing the best possible healthcare services.

 

When an event is over the NexusPod’s™ can be completely sanitized and restored for future use. NexusPod™ Clinic is a resource that needs to be in the inventory of most every hospital in the world.

 

EMAG ENERGY CAKE MANUFACTURING

 

A great example of EMAG in action.

 

This a manufacturing process that uses agricultural waste and sponge iron to produce clean burning energy bricks that can be used by local communities for many purposes. It’s a clean energy resource that prevents the consumption and destruction of local ecologies, provides jobs and training to the local community, generates local revenue, and empowers the people in communities to understand and become

involved small business, manufacturing, and renewable energy industry skills. As an export product its economic impact will contribute to sustaining schools, healthcare and other critical community needs while also giving women in the community more time to care for their families and pursue other opportunities. This pilot project is just one of several economic opportunities being trialed. Currently in development for Africa this is an effort that can benefit all developing world communities.

 

Initiative Perspective

 

We believe we are on the cusp of phenomenal change in developing and emerging market economies, where countries which previously have suffered from poor or nonexistent infrastructure may now begin to see transformative changes in areas such as health, education, finance and energy access through transformative and sustainable 21st century technology. If we are to truly see a revolution in the way that digital economies change the face of these countries, there needs to be open access to systems, technology, human and financial resources and infrastructure that supports local businesses in creating jobs, and ensuring that appropriate economic value remains in the country, supporting the local economy and pulling people out of poverty. This is an EMAG unique enabler. We need to put in place resources that empower people to become creators and enablers, not just as consumers. At EMAG we know we are uniquely experienced and qualified to partner with you. Whether you represent business, not for profit or public activity.

 

"They're younger. They're literate. They've got increasing access to the Internet. They're in Ukraine. They're in the Philippines. They're in Algeria. They're in China and India. They're the 30-year-old Brazilian woman living with her mother in a favela, who owns a TV and a cell phone with prepaid service but has never traveled by air. They're the Russian retiree who opts for cheaper Western durable goods over new domestic brands. They're the 23-year-old Indonesian woman with low brand loyalty who buys cosmetics in small amounts but buys them frequently, and sees a TV as her next big purchase. Meet the 1.2 billion people who will move out of subsistence poverty by the year 2020. They're the world’s newest consumers, those living in households where annual disposable incomes will surpass $5,000 for the first time."

 

These new markets and their consumers will have demands that force a 2 1/2 -times expansion of world ports for container ships carrying new waves of goods – dishwashers to TVs, shoes to bottled water. New buildings will cost $80 trillion over 15 years, with a 90 percent expansion in residential floor space alone – in other words, almost equaling today’s worldwide total. China and South Asia are projected to build 7,000 square kilometers of residential floor space, equivalent to the total land area of the Netherlands. Developing world nations will trigger a doubling of the world fleet, to 1.7 billion by 2030. The inevitable result will be massive new demand for metals and petroleum, clogged roadways and escalating injuries and deaths. In localizing these emerging markets companies will need to target with a different cost structure and expect price points to remain at a lower level rather than assuming migration upwards across all products.  Marketers will have a transient opportunity to impact the tastes of those moving into the middle class.

 

It's time to take your humanitarian project to an R+ level.

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